work

Listed below are selected client projects we have worked on:

Expanding into New Markets

INDUSTRY:
  • Healthcare
  • Information Technology
  • Private Sector
SOLUTIONS:
CLIENT:

A privately-held $80 million healthcare software solution company

PROJECT:

Developed a strategic plan for the client to grow into a new market segment, by researching existing industry data, interviewing key stakeholders, as well as designing, launching and analyzing an extensive primary research survey (online and paper format, sent to more than 50,000 customers and prospects), to understand how the new market’s needs differ from the client’s existing market’s needs, including around their product and service offerings, marketing and sales strategies, messaging, and pricing.

Catching the Eyes of Investors

INDUSTRY:
SOLUTIONS:
CLIENT:

Institute for Sustainable Energy Development (ISED), an Illinois-based non-profit organization

PROJECT:

Created a business plan, encompassing a robust pro forma financial model, and analysis based on extensive market research, for a smart-energy building initiative by a joint venture between Korean companies and an Illinois consortium. The business plan aims to help the client attract additional investment funding to implement the initiative

Sharpening the Competitive Edge

INDUSTRY:
  • Non-Profit Sector
  • Sustainability
  • Transportation
SOLUTIONS:
CLIENT:

I-GO Car Sharing, a Chicago-based non-profit organization

PROJECT:

Developed a branding and growth strategy for the client by conducting an in-depth, primary research survey (online format) sent to more than 23,000 of the client’s members. Resulting insights allowed the client to re-position its marketing strategies and messages to better tailor to members’ needs, which is crucial amidst an increasingly competitive market

Maximizing Impact through Robust Roadmaps

INDUSTRY:
  • Private Sector
  • Social Enterprise
  • Sustainability
  • Water
SOLUTIONS:
CLIENT:

GlobalTap, a mission-driven privately-held company that designs and manufactures drinking water stations and reusable water bottles

PROJECT:

Served as the project manager leading a diverse team in developing a financially-sustainable business model and 5-year strategic road map that would lead to the provision of adequate clean and free drinking water at every public school in California. Project was funded by The California Endowment.

Planning for the Future

INDUSTRY:
  • City Government
  • Public Sector
  • Sustainability
SOLUTIONS:
CLIENT:

City of Chicago and Civic Consulting Alliance

PROJECT:

Served as program manager for the Chicago Climate Action Plan (CCAP), in charge of: facilitating 20 City departments’ sustainability collaboration efforts; CCAP’s performance management; creation of a CCAP continuous improvement process; engaging numerous stakeholders towards a common vision; and led projects in studying CCAP’s economic development & jobs opportunities.
Also led team in updating Chicago’s taxicab ordinance to improve road safety, accessibility, economics, and fuel efficiency. Within 1 year of project implementation, Chicago’s alternative fuel (hybrid & CNG) taxicabs’ count increased nearly 5-fold, reaching 52% of total fleet.

Establishing Niche Market Leadership Online

INDUSTRY:
  • Contract Textile
  • Private Sector
  • Textile Design
  • Textile Manufacturing
SOLUTIONS:
CLIENT:

Brentano, Inc., a privately-held textile design company

PROJECT:

Developed Web-based solutions to promote the client’s eco-fabric product lines, and to re-focus the company’s online image to reflect their commitment in environmental mindfulness. Served as the information architect, designer and engineer in restructuring their website content to enable long-term search engine optimization (SEO), and to support their international sales representatives. Within ten months after launch, the Brentano website ranks within top 5 in Google search results for 90% of their targeted, green-textile related search terms. Their website has continued to maintain its authoritative position on Google organic search results for the eco-upholstery market to-date.